Successful Referral Marketing Strategies to Get More Clients

Referral has successfully become a new way of marketing. It helps get more clients and increase your profits in no time. Here are the top notch referral marketing strategies to achieve more in less time:

0/0

Offer Incentives over Referrals

  • Give a gift

    No one has enough time to refer you and send clients your way for nothing. But everyone likes to receive a gift, right? Keep surprise gifts for people who refer you, say a $25 voucher, a free t- shirt, a toy gift etc.

  • Offer a discount

    You can offer some discount over purchase if the customer takes part in your referral program. So even before a client purchases from you, he will be sending out the referrals.

  • Go an extra mile!

    Going an extra mile for your clients adds to your reputation. All you have to do is just be nice. Offer some extras, talk patiently and encourage purchases.

Treat Every Client as an Influencer

  • Gather clients with a good social reach

    If you come across a client who has a huge number of followers on social media, treat your client as an influencer. He can definitely attract a huge audience.

  • Request a social media post

    You can add potential clients to your brand’s influencers list. Request a social media post with your product or services. It helps target your audience.

Build Good Relationships

  • Use email marketing

    Building relationships is important and email marketing is one successful way. Collect email addresses from your customers and invite them to your referral program time to time.

  • Encourage personalized interactions

    Personalized interactions reflect friendly gestures. Gone are the days when people liked to hear sir or ma’am. Calling someone by name respectfully has become a new referral marketing trend.

  • Offer information and recommendations time to time

    Through emails and other means of contact, offer free information or some recommendations to your customers time to time. When someone shares it, you get customers indirectly.

Appreciate and Acknowledge

  • Stay connected with your audience

    Interaction and connection is the key to happy customers. Only happy customers are going to say good things about you. So, stay connected with your audience and keep them happy!

  • Respond to every referral post

    Referral posts are a huge asset for your brand. Just like you take out time to manage your assets, you should spare enough time to respond to every referral post. It makes people know you are present around!

  • Try offering small incentive over a referral post

    Offering a surprise incentive over a referral post keeps your clients in touch. They become eager to send more people your way.

Create a Formal Referral Program

  • Start a formal program

    A formal referral program works better than asking people for referral randomly. You can track and judge how your referral program is working and how many new customers you are getting every day.

  • Use the right tools

    Using the right marketing tools such as campaigns and social media ads help people know about your referral program and encourage participation from time to time.

  • Analyze and improve

    A formal referral program does not come with any loopholes and so, you know what, why and how to improve.