Have you brainstormed niche ideas?

A niche website refers to an online site or resource that focuses on part of a given topic, product, or service that is shared by a group of people in a larger market.

Are you passionate or interested in your selected niche market?

Passion and interest make it a whole lot easier to keep finding and adding content

What is the problem you are solving?

A huge volume of searches start "how to?"

A niche website will answer "how tos"

How does your niche rank on SERPs?

Search Engine Results Pages (also known as “SERPs” or “SERP”) are Google’s response to a user’s search query.

Read more on SERPs here

Have you browsed affiliate networks?

Easy to do - Google "niche" affiliate products

What are the popular keywords used for your niche?

Use keyword tools such as SEMRush.com, SearchVolume.io, Keywordsheeter.com, WordTracker, UberSuggest.org, to find keywords and analyze keyword volume

What is volume of keywords used for your niche?

Use keyword tools such as SEMRush.com, SearchVolume.io, Keywordsheeter.com, WordTracker, UberSuggest.org, to find keywords and analyze keyword volume

Are there tons of products to sell within the niche?

Explore every product type - courses, coaching, reports, ebooks, physical products

What are competitors doing?

Avoid niches where high-authority sites (competitors) are dominating the Google SERPs since it inhibits your potential to rank highly and get traffic

Are competitors making money in the same niche?

Niche selection should be based on the size of the audience/target market in your area of focus. Markedly, a niche that is characterized by little or no competition is a red flag since competition is usually a sign of an extensive market

How are competitors making money (what are the strategies or monetizing channels)?

What are your competitors’ reviews on Google and social media?

What can you do to stand out from competitors in your selected niche?

It is always strategic to select a niche that allows variety in terms of topics and contents to be created for ease of marketing in different platforms

Do you have a monetizing strategy?

Avoid niches where there are limited options of what you can sell

Do businesses advertise with others in your niche?

A good way to test this is to look at magazines covering the niche

Can you sell ad space?

Check out ad rates for Google and Bing and the like.

Can you refer affiliate products?

Can you sell digital and physical products on your site?